This course serves as an introduction to Business English, where you will learn to communicate about vocabularies commonly used in office and business environment such as management, finance and marketing. You will also learn to write proposals in a structured manner. You will also learn the necessary language structures to run a meeting, promote sales and strategic languages used in business negotiation.
本专业化课程可作为商务英语导论，你将学到各项主题沟通，例如管理、财务和营销。你也将会写提案、执行摘要和营销数据。你也会学到所需的语言结构来召开会议、达到销售目标、以及和其他企业交易谈判。
A common necessity among business professionals who are new to an international work environment is the ability to create a plan of action to launch a new product. In this course, one will achieve learning target to generate and communicate below business deliverables include:
· A project status report
· A copy of the marketing campaign
· A basic budget analysis for the project
· A short presentation for upper management with details on the project’s status
对于国际工作环境不熟悉的商务专业人士，普遍需要的能力是能写发表新产品的行动方案。在这个课程中，你将学习和写出一些常用的商业报告和方案。其中包含:
● 项目现况报告
● 营销活动
● 项目的基本预算分析报告
● 对管理阶层做项目阶段简报
这课程会提高你所学的英语技能，提升你目前工作所要求的有用文件，或是用一份文件来当作范例，可呈现出你的新能力和技能。